Marketing with Pinterest

 Hey everyone! This blog is going to continue with the chapters in our textbook. In chapter nine, we discussed how to properly compose a Pinterest post and how to market yourself on that app. For those who do not know, Pinterest is a visual pinboard-style social sharing network. Every idea is posed as a "pin," which can include an image, video, or link. It was founded by college friends Ben Silbermann, Paul Sciarra and Evan Sharp, who wanted a site where people could network through a collection of things, they are interested in. 

    To get a better network connection, it is important to upload to your board. Posting photos and videos is the best way to get your account viewed more. The home feed feature shows the pins saved by people, topics, or boards that you follow. Each Pin that you post will require either a video, photo, or link back to a website. There is not much text overlay, but there is an option for it. Primarily the app is meant for visual interpretation. 

    Today, brands use Pinterest to capitalize on their popularity. It engages people all over to discover their company. Brands can also leverage Pinterest to increase traffic on their website. Although this app is not as common as Instagram, Facebook, or Snapchat, it still has a valuable aspect to it. When corporations use Pinterest to market their online sales or traffic increase by thirteen percent.